Although dairy farming is a dominant use of Taranaki's land, the region's fertile soils and temperate climate creates an ideal environment for many types of horticulture.

Approximately 800 hectares of land are presently used for horticulture within Taranaki and there is plenty of potential for further development.

Crops

The most widespread horticulture uses in Taranaki include market gardening (a broad range of vegetable crops), production of ornamental plants, and growing asparagus.

Other crops grown on a commercial basis in Taranaki include tamarillos, passionfruit, avocados, apples, feijoas, chillies, garlic, chestnuts, walnuts, blue berries, raspberries, blackberries, boysenberries, lavender, orchids, chrysanthemums, lisianthus and a range of other flower crops.

There is also greenhouse production of crops such as palms, orchids, tomatoes and capsicums occurring within the region. Other crops that have been explored in Taranaki include tangelos, macadamia nuts and sugar beet.

Taranaki is home to a smattering of fruit wineries, and there are also boutique operations producing jams, relishes and body care within the region.

Horticultural Tourism

Tourism related to horticulture is a growing industry in Taranaki. Increasing visitors visit the regions' beautiful parks and gardens, particularly during the Taranaki Rhododendron and Garden Festival. There are also an increasing number of market gardens and other associated businesses which offer tourism experiences.